Geocoding Products and Services
Geocoding is the process of adding geographic coordinates to a street address. It can turn a simple list of customers, prospects, or partners into a rich dataset that can be visualised as a map or analysed to see patterns in where these addresses are clustered.
In conjunction with your own data, such as expenditure figures or lead quality, your address lists come alive as you see exactly where your company's reach is, and more importantly, where it needs to be!
MapData Sciences' QuickLocate® geocoding technology is the core of all of our geocoding solutions. QuickLocate is:
- ACCURATE. QuickLocate can geocode any address in Australia or New Zealand down to street address level. In conjunction with the Geocoded National Address File of Australia (G-NAF), addresses can be geocoded down to the apartment level.
- FAST. For bulk geocoding, QuickLocate can achieve speeds of over a million addresses per hour.
- SMART. QuickLocate has the smarts to accurately pinpoint addresses given incomplete, erroneous, or conflicting information such as spelling mistakes or "vanity" suburb names. QuickLocate also has a sophisticated "fall-back" mechanism, meaning that if it can't find the exact location it will get as close as possible - if it can't find the exact address it will provide the centre of the street; if it can't find the street it will find the centre of the suburb or Postcode.
Online Batch Geocoding
The MapData Sciences Online Batch Geocoder is an Internet-based, pay-per-use geocoding utility that allows you to simply upload a file for geocoding. There is nothing to install and your results are returned via email in just a few minutes.
QuickLocate® 3 Desktop Geocoder
The QuickLocate® Desktop Geocoder is an easy-to-use desktop application that simply geocodes lists of addresses. Each address is assigned a geographic latitude and longitude, as well as a result code indicating the quality of the geocode.
QuickLocate® 3 Geocoding SDK
QuickLocate® SDK is a software development kit that allows you to embed geocoding technology into your own environment. Whether it be for batch geocoding or individual address lookups, QuickLocate SDK provides a straight-forward programming interface that allows you to be up and running in no time.
Geocoding Source Data
If you already have your own geocoding software, MapData Sciences can provide the base data that goes into our QuickLocate geocoder: address-ranged street centrelines, suburbs, postcodes, or G-NAF address tables.
